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One Thing Marketing—Tips on being an “Extroverted Writer” from Agent Amanda Luedeke

Today I’m pumped to have agent Amanda Luedeke with MacGregor Literary as a guest here on the MBT blog. Tuesdays are all about marketing around here…and if there’s anything Amanda knows, it’s marketing. Well, that, and the awesomeness of Dr. Quinn Medicine Woman. Which she may or may not appreciate me mentioning, but now that it’s out… Anyway, before she entered the world of agenting, Amanda worked in marketing at a number of top companies and she just recently released her book, The Extroverted Writer: An Author’s Guide to Marketing and Building a Platform (available from Amazon and Barnes & Noble). Connect with Amanda on Twitter (@amandaluedeke) or on Facebook. She’s here today with some helpful Q&As. 1) So, let’s say a pre-pubbed writer comes to you and asks why they should […]

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One Thing Marketing—Market your book from the inside out

Did you know some of the best keys for marketing your book might be hidden right in your book itself? We’re talking today about what I’m terming Inside-Out Marketing…or, turning your book inside out to discover your marketing potential. Say what? It’s like this: Your story is most likely full of marketing opportunities beyond your hook, your title, your plot. Opportunities to reach new niche groups, create new publicity pieces and even events, expand your social media horizons. Just turn your story inside out and look at: Setting—Your setting can do wonders for your marketing potential. Is your story set in an iconic city or landmark? Then ask yourself how you can build a marketing strategy based on that setting. Maybe you film a series of videos on location. Maybe […]

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Fairytales: Someone Needs to Be Rescued

Fairytales: Someone Needs To Be Rescued A good story is about a journey. A great story is about a journey that leads to overcoming. Finding hope. True love. Destiny. Fairytales masterfully use the elements of despair and hopelessness to drive the hero and heroine toward change. All is dark in fairytale world, usually manipulated by some supernatural, evil force, to confine goodness. To constrain voices of truth and love. To kill and destroy. Hum… won’t that preach? But we don’t want to preach in stories. We want to show. Typically, but not always, the heroine is the character in the most trouble. The one who needs to be rescued. Though on occasion, the hero can be a bit of a rapscallion and get himself in trouble. Beauty and the Beast […]

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How do you date your reader?

  In every romance the key is making your characters fall in love, right?  We’ve talked about HOW we fall in love…how we connect to each other’s core values, and how we complement each other and make each other into stronger people.    However, how do you actually write that journey, step by step?  How do you woo your reader into falling in love with your characters, too?    You have to date your reader.    Okay, let’s just analyze this for a moment.    Remember the last time you fell in love? You saw him or her across the room, and something about their physical appearance intrigued you. It told you something about them—perhaps they were brave, or strong, or creative, or disheveled, or rough-edged. You probably noticed their […]

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