Archive | October, 2013

The What and Why of Writing: Villains

So often when we think of a novel’s main characters, we zero in on the hero and heroine. That is all well and good, after all, what is a romance without a hero and heroine?  And every story, no matter what genre, needs a protagonist – a good guy or gal, someone the reader is rooting for. But in your zeal to craft a compelling hero and/or heroine, don’t forget to ask yourself: Who is the villain of this story? What: A villain is the antagonist of your story. When you think villain, don’t just think danger, think threat. Or opposition.   A villain can be a person. Hans Gruber, the lead terrorist in Die Hard, goes down in my book as the archetype villain.   A twist on the […]

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Finding Your Sweet Spot

I played competitive tennis in high school and college. I quickly learned that if I positioned my racket to connect with the ball in a certain spot, I could put the ball wherever I wanted. It’s known as the sweet spot.

I’d like to encourage you to apply the concept of the sweet spot to your writing because everything has one. Here are a few things I learned about the sweet spot from a tennis racket.

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Rachel Hauck

Nabbing An Editor or Agent’s Attention

One of the things we talk about a lot at My Book Therapy is coming up with a good book hook.

It’s how we nab an editor or agent’s attention.

But it’s a lot harder than we’d like it to be.

In genre novels, we tend to be a bit cliche.

We read a lot of romance or historicals, or sci fi or whatever our preferred genre is and when crafting a story idea, we tend just rewrite what we’ve read.

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One Thing Marketing: Ten Tips for Event Marketing Part 1

With social media dominating the marketing front these days, a lot of authors don’t give as much thought to publicity through events. And that’s understandable—events take time, money and, well, a certain amount of risk. After all, there isn’t always a lot of guarantee that folks will show up to a book-signing or launch party. But done right, events truly can have a great impact on your platform—especially at a local, grassroots level. And you want this! The stat you’ll always hear is that 80% of books are still sold by word of mouth. And most people are more likely to trust a recommendation from a family member or friend they know in person than random folks on Facebook.  So even if you’re from a small-town, getting local people excited […]

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