The social media universe has developed into a world with it’s own ways of interacting. Stumbling around this brave new world is exciting, but it can also lead to some embarrassing moments. Today I’ll share some tips to help you acclimate to this new online society. Facebook When to LIKE , COMMENT or SHARE on Facebook: When you read a post on Facebook you have three options if you want to interact. The First is to LIKE the post. When you click on LIKE, Facebook will register your user name and the fact you liked it. This carries more weight with the Facebook Edgerank Algorithm than just viewing the post, but not as much as commenting. The second option is to COMMENT. This carries the most weight with Facebook and […]
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Social Media Minute—Navigate Social Media Etiquette
By EdieMelson on July 23, 2013 in Edie Melson, Learn the art of Social Networking, Social Media Primer
Use Klout to Track Your Social Media Presence
By EdieMelson on April 10, 2013 in Edie Melson, Learn the art of Social Networking, Social Media Primer
First, let me assure you Klout is a legitimate tool, and not spam. Responding to a Klout invitation will not get you hacked. What is Klout? Klout is a measurement tool to gage your success in social media social. It isn’t actually a network, although you do interact with others there. Rather, it enables you to track your own influence in social media and connect with others and become an influencer. It does not track stats for your blog or website. I pay attention to my Klout Score because it helps me stay consistent with my social networking. Beyond that, it gives others an unbiased snapshot of my reach or influence within the world of social media. This is important if you’re trying to show a potential publisher you have a […]
Read the RestOne Thing Marketing: Inside-Out Marketing
By Melissa Tagg on September 30, 2012 in 3. Publish your Story, How do I enter a Contest?, How do I Promote my book?, Learn the art of Social Networking, Melissa Tagg, One Thing Marketing, Social Media Primer
Sometimes marketing just feels…blah. Another Facebook update. Another updated business card. Another newsletter that you wonder who’s even reading. A great way to spice up your marketing efforts is to go the “inside-out” route. And no, I don’t mean wearing your clothes inside-out. Though, if that sounds fun to you, go for it. I’m talking about looking at the already-existing elements of your book—or even you—that are perfect for a marketing project. Examples: In May 2012, author Katie Ganshert released her debut novel, Wildflowers from Winter. On her website, Katie invited readers to write their own “wildflowers from winter” stories—times when they were in a “winter” season of life, but caught glimpses of God at work even in their difficult circumstances. Tons of bloggers participated! Or, check out what author Beth […]
Read the RestSo How Much Time Do I REALLY Have to Spend on Social Networking?
Truthfully—the bare minimum. Yep, you read that right. But what about the hype, the promises, the RESULTS? Don’t the results increase in direct proportion to the effort? No, not so much. Fairly quickly, the return on investment when, it comes to time and social networking, begins to diminish. I that sounds counter-intuitive, but it’s the absolute truth. That said, how much time is required? It depends…on your expertise, your audience and the desired result. With any new skill, including social networking, there is a learning curve. It takes time to come up to speed on how to use Twitter, Facebook and Blogging platforms effectively. But, you don’t need to become an expert. After all, you want to be a writer—not a social media expert! Here are the skills you need to see […]
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