Tag Archives | melissa tagg

Preparing For The ACFW Conference

By on August 27, 2014 in 4. Writer’s Life, Inspiration and Life Coaching, Editing Basics, Encourage Me!

I follow another My Book Therapy member, Melissa Tagg and she wrote something on her blog that really impacted me. So much so, I printed it and posted it on the shelf above my computer.

Here’s what it says,

“What if we took the time to write on Post-it Notes words to reflect how we want to make people feel?”

“What if we were bouncing off our seats with excitement for the stories we’re living out each day? And what if acting on these what if’s meant the difference between a so-so existence and a focused, productive and a passionate life story?”

“How about you? What wonderful word(s) would you put on a Post-It Note for your novel…or your life?”

It reminded me of the reason I started this journey. I wanted to write stories that led people to a deeper relationship and knowledge of God. Somehow I got my wires crossed and started feeling like I was about to sink with the seemingly impossibility of it all. Instead I needed a reminder to recognize what a great opportunity I have while living this journey of life and writing.

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One Thing Marketing—Why You Need a Marketing Budget…or Two—Part 1

By on May 7, 2013 in 3. Publish your Story, How do I Promote my book?, Melissa Tagg, One Thing Marketing

ideasparking If you’re going to get serious about stepping up your author marketing and platform-building strategies—whether pre-pubbed or pubbed—then the savvy thing to do is budget. Now I’m no Dave Ramsey, so this is not a post on the specifics of budgeting. Really, if you want hard core budget help, you should go to someone who is better at saving receipts than I am. BUT I have come up with a writing budget that works well for me, and as I’ve moved along on the road to publication, marketing has begun to take up a bigger chunk of that budget. Nothing astronomical, for sure, but it’s still good to plan for and track marketing expenses. As you consider your own marketing budget, here are some factors to take into consideration. […]

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One Thing Marketing—Tips on being an “Extroverted Writer” from Agent Amanda Luedeke

By on April 16, 2013 in 3. Publish your Story, How do I Promote my book?, Learn the art of Social Networking, Melissa Tagg, One Thing Marketing, Social Media Primer

Today I’m pumped to have agent Amanda Luedeke with MacGregor Literary as a guest here on the MBT blog. Tuesdays are all about marketing around here…and if there’s anything Amanda knows, it’s marketing. Well, that, and the awesomeness of Dr. Quinn Medicine Woman. Which she may or may not appreciate me mentioning, but now that it’s out… Anyway, before she entered the world of agenting, Amanda worked in marketing at a number of top companies and she just recently released her book, The Extroverted Writer: An Author’s Guide to Marketing and Building a Platform (available from Amazon and Barnes & Noble). Connect with Amanda on Twitter (@amandaluedeke) or on Facebook. She’s here today with some helpful Q&As. 1) So, let’s say a pre-pubbed writer comes to you and asks why they should […]

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One Thing Marketing—Market your book from the inside out

By on April 9, 2013 in 3. Publish your Story, How do I Promote my book?, Melissa Tagg, One Thing Marketing

Did you know some of the best keys for marketing your book might be hidden right in your book itself? We’re talking today about what I’m terming Inside-Out Marketing…or, turning your book inside out to discover your marketing potential. Say what? It’s like this: Your story is most likely full of marketing opportunities beyond your hook, your title, your plot. Opportunities to reach new niche groups, create new publicity pieces and even events, expand your social media horizons. Just turn your story inside out and look at: Setting—Your setting can do wonders for your marketing potential. Is your story set in an iconic city or landmark? Then ask yourself how you can build a marketing strategy based on that setting. Maybe you film a series of videos on location. Maybe […]

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