Welcome to this week’s One Thing Marketing your “One Thing” you can do this week to buildyour platform, connect with readers/reviewers, and garner some exposure for you and your latest book or WIP. Last week I talked about Finding Your Why. How did you do with the evaluation questions? This week we’ll be using those answers to craft your mission statement. The definition of a Mission Statement (as defined by Wikipedia) is a statement of the purpose of a company or organization. The mission statement should guide the actions of the organization, spell out its overall goal, provide a path, and guide decision-making. It provides the framework or context within which the company’s strategies are formulated. This is what every author should start with before they decide on writing projects, accept assignments, or begin marketing […]
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The Power of Voice
At the recent Academy of Country Music awards, Carrie Underwood sang a “Walk This Way” duet with Aerosmith’s Steve Tyler. What a contrast, you know? Young, blonde, beautiful, seemingly innocent Carrie Underwood jamming with long time, hard core rocker from the ‘70s, known for his drug abuse, partying and sexual exploits. They sang Aerosmith’s most famous song, “Walk This Way?” Pardon me while I post the lyrics. backstroke lover always hidin’ ‘neath the covers till I talked to your daddy, he say he said “you ain’t seen nothin’ till you’re down on a muffin then you’re sure to be a-changin’ your ways” I met a cheerleader, was a real young bleeder oh, the times I could reminisce ’cause the best things of lovin’ with her sister and her cousin only […]
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What Comes Before Editing: Planning the Work & Working the Plan
With the nickname of The Evil Editor (TEE) – said with affection, remember! –I bet you think I’m all about editing. Not true. I’m also a writer. Which means I’m also about writing. But even before the writing, which comes before the editing, I’m about planning. I can see all you seat-of-the-pantsers (SOTPs) out there in the blog-o-sphere rolling your eyes. Thinking: Not another writer who chains herself to scripting out every last word of her novel, detail by infinitesimal detail. You think there’s nothing better than letting your story run away with you, surprising you with unexpected twists and turns as a character kisses someone unexpected – or maybe kills them. But even a SOTP has to plot something. Beginning, middle, end. The Disappointments (Ds). Maybe resist putting hands to keyboard and […]
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Quick Skills: Make your Hero/Heroine unique
How do you make your hero or heroine unique? Have you ever written a hero or heroine and thought…oh, they seem just like the last character I created? It’s easy to do – you can only pick so many creative combinations for your character…UNLESS… …Unless you go about character creation from the inside out. I’ve talked at length about finding an identity for your character unique to him, and then building the “outside” to match that inside identity. However, I have a quick trick to help make him even more unique. To make him stand out on the page without going over the top. Yes, we’re going to start with identity again, but this time we’re going to focus in on his greatest fear. We’ve asked him about his dark […]
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