by Edie Melson A lot of you have done the basics and now you’re sitting back waiting for your Twitter account to explode with followers. Well, if you’ve followed the previous four posts you’re in a good position. But, today I’m going to share10 tips to help your Twitter grow faster. If there are any of these you aren’t certain how to implement, don’t worry. I’m going to post a list of links to previous blog posts about Twitter to help refresh your memory. 1. Tweet regularly. Just like you need to keep a regular blog schedule for that to grow, you also need to keep a regular Tweet schedule. I recommend scheduling a minimum of 4 – 6 tweets per day. 2. Focus on your audience. When you’re sending […]
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Social Media Minute—Demystifying Facebook Edgerank
by Edie Melson Many of you may have heard the term EdgeRank in regard to Facebook’s new policy for pages. It’s a new term, but its purpose should sound familiar. EdgeRank compiles information Facebook believes will be valuable for each individual user. This is done through complicated equations, not unlike those search engine algorithms use to rank sites when a topic is searched. Facebook implemented such a drastic step because they had so many spam complaints. Many businesses saw an immediate drop in reach for their pages. This also coincided with the release of Facebook’s new sponsored (paid) promotional features. Many people assumed this was Facebook’s attempt to monetize more of their site. Before we jump to any conclusions, we need to note that the spam reporting has gone way […]
Read the RestCopyright 101—Part Two
Today is the second in my series on copyright. It’s critical that each of us has a working knowledge of what we can and cannot use on our blogs legally. That said, I’m not a lawyer and this should not be construed as legal advice. If you’ve been notified that you are in violation of copyright, I recommend you contact legal counsel. Now on to the facts! 6. I can legally post YouTube videos on my blog or website. TRUE: This one was a little tricky. You can legally post YouTube videos on your site, because what you’re doing is linking, not reposting. Even when you embed videos, they are still linked to YouTube. 7. If I don’t make money off of it, it’s legal for me to use. FALSE: […]
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