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02/24/12:  MBT Deep Thinker’s Retreat

Interested in advertising on My Book Therapy?

My Book Therapy began as a teaching blog for novelists in 2007 with a series on the Hero’s Journey simplified. In the past 4+ years we’ve expanded to Advanced Fiction Techniques, How to write a Romance, How to write a Suspense, and our popular Blog-A-Book, where the readers helped create a book online.  With fresh content 6 days/week, we offer resources for authors on every aspect of the writing journey, from craft lessons, social media and marketing, editing, organization, business advice, connection to agents and editors, a yearly contest and even life-coaching for writers.  Since inception, MBT has received over 1 million hits, and 700,000 page loads.  From August 2011-October 2011 alone, we received 275,000 hits, and an average of 20,000 visits per week.  MBT by subscription goes out to nearly 7,000 readers daily.

Who is our audience?

MBT readers aren’t just novelists! We have reader friends, and people who want to dabble in writing, or simply want to know what it’s like to be a writer.  They’re agents and editors and industry professionals, social media dabblers, other authors and many, many people who simply want to be inspired to be more creative.  We’re a great place to advertise a new book, service, event, community, activity or even product.

Want all the details?

Display Ads Available on MyBookTherapy.com

Position 1:  
Large Sidebar Ad  
300 x 280 (Top Right)
This ad is the largest available on the site. It is 300 x 280 pixels and appears in the right-hand sidebar, just below Susan’s picture. You will need to supply the graphic and a link to a landing page on your site. The graphic file can be no larger than 50kb and may not include animation. $150  
PER 30 DAYS
Position 2:  
Medium Wide Sidebar Ad 
280 x 135 (Upper Right)
This ad is 280 x 135 pixels and appears in the right-hand sidebar. You will need to supply the graphic and a link to a landing page on your site. The graphic file can be no larger
than 35kb and may not include animation. 
$70   
 PER 30 DAYS
Position 3:  
Medium Tall Sidebar Ad  
135 x 280 (Middle Right)
This ad is 135 x 280 pixels and appears in the right-hand sidebar. You will need to supply the graphic and a link to a landing page on your site. The graphic file can be no larger than 35kb and may not include animation. $70  
PER 30 DAYS
Position 4:  
Small Sidebar Ad  
135 x 135 (Lower Right)
These ads are 135 x 135 pixels and appear in the right-hand sidebar. You will need to supply the graphic and a link to a landing page on your site. The graphic file can be no larger than 30kb and may not include animation. $40   
PER 30 DAYS

 

 
If you’re interested in purchasing an ad spot, just click on the link below. You will be redirected to a page that will allow you to upload your button or badge, and make a payment through Paypal. If you have any questions, you can email MBT at: advertise@mybooktherapy.com

 

Click here to place your ad on MyBookTherapy.com

Thank you for your interest in advertising on My Book Therapy – we look forward to the opportunity to work with you!

DELIVERING RESULTS: MyBookTherapy.com wants your ads to be as productive for you as possible.  We know that the more business your ad produces the happier you will be with your decision to market through our site.  With that as our goal, here are some points to keep in mind as you create your campaign and put it into place:

  1. The copy on display ads should be written to connect with our reader demographic and their felt needs. The MBT reader/subscriber base can be summed up with the following keywords:
    Faith-based audience
    People interested in writing, or the writing life
    Readers of fiction
    Ages 18-80
    Our MBT Community is also predominately women, although we have about 15% male participants and readers.
  2. The “landing page” is where the customer will end up when they click on your ad and it may be their first impression of your business.  You never get a second chance to make a first impression.
  3. Capitalize on MBT brand equity by creating a channel specific “landing page” on your site for customers coming from MBT.  This could be as simple as including a greeting like, “Thank you for clicking on our ad at MyBookTherapy.com.” You could also include the MBT logo or an MBT endorsement of your product if that is available.  Any of these tactics will reassure your customer that they have come to the right place.
  4. Create an ad or campaign specific special offer.  We all enjoy the feeling that we are getting a special deal, so give your customers an opportunity here that they will not be able to get in other ways.  You could give a discount or a trial offer to induce your readers to take that next step with your company.
  5. Make sure you test your links and landing pages.  If you are offering a discount code, double-check to make sure your shopping cart accepts it.  Make sure your payment gateways are working and proper receipts are being sent to your customers upon completion of any transactions.
GUIDELINES & POLICIES
The design of your ad is your responsibility. Sizes and dimensions are enforced for everyone’s mutual benefit. We do not allow animation on any ads.

If you would like to book a custom display ad, please contact us at advertise@mybooktherapy.com for more information.

Review
MyBookTherapy.com reserves the right to approve all ads and to reject any advertiser for any reason. We are not liable for any claims arising from your ad or any errors in it.

Rates
All rates are subject to change.

Payment
You can pay for display ads at the time of purchase via the MyBookTherapy.com website. Payment is due in advance via PayPal or some other electronic payment system approved by us. Prices advertised for these ads do not include service fees imposed by PayPal or any other payment gateway service.

Additional Information
For additional questions about advertising, please email advertising@mybooktherapy.com.